THE STRESS-FREE HOST COURSE
What if you could start creating more cash flow in less time with less costly mistakes?
This is the formulas, systems & community you need to automate your short term rental business so you make more money, impact more people, and work less hours.
(Like, way less hours.)
Create a massively profitable & systematic guest focused STR business in 90 days.
THE STRESS-FREE HOST COURSE
Inside The Stress-Free Host Course, you'll get everything you need to plan, find and launch your next short term rental so that you can stop swapping hours for dollars and start seriously scaling your income.
Imagine if....
✔️ There was a way to acquire and launch a short term rental in 3-6 months knowing it will be profitable?
✔️ There was a way to create systems that grow your STR business without being in the day to day minutia.
✔️ You could finally have a stream of mostly passive revenue to have more time with loved ones...
✔️ You could wake up everyday to deposits in the bank, literally while you were sleeping...
✔️ You could impact people by sharing your gifts & hospitality with every guest who crosses your threshold & get paid for it!...
All of that's possible inside the Stress-Free Host Course.
WHAT YOU GET
🌿 9 modules in a digital course format that you can watch on your own time.
🌿 A huge list of bonuses, calculators, analysis & project tracking worksheets + my Rental Lease Templates {see the giant list of bonuses below}
🌿 Join the Stress-Free Host Facebook Group to plug in to the community of other Stress-Free Host Mentees
🌿 The ability to add live group zoom coaching with Marilynn later on.
THE CURRICULUM
- Module 1: Mindset + Goal setting - Framework for aligning your business to your lifestyle goals + reverse engineering how to reach your lifestyle goals with STR.
- Module 2: Choosing a business model, STR property types & Choosing a market.
- Module 3: Deep dive on deal analysis & the ins and outs of financing & partnerships to pounce on that deal when you find it!
- Module 4: Built in Protections & Business foundations- Proprietary formula for liability / asset protections & stress free bookings + How to act like a business from the start. This allows you to take direct bookings stress free!
- Module 5: Design + Branding: Guest Avatar + Basics of design- Understanding how to attract your ideal guest & niche down, Creating the design plan + cohesive branding
- Module 6: Setting up your property & Building your team the right way for smooth sailing in your biz.
- Module 7: Building and Marketing your Listing for profit / Direct bookings / Pricing / Photography- Proprietary listing formatting to attract, disclose, screen & protect
- Module 8: The Facet Formula - Tech Stack & Systems / Booking workflow / Guest Communications / Guest Experience
- Module 9: The Growth Accelerator - How to grow your business with longevity no matter the market conditions.
TESTIMONIAL:
The Stress Free Host program far exceeded our expectations! Marilynn's heart-centered approach to hosting as well as her experience, knowledge and systems in the short-term rental space, have given us the confidence and knowledge to launch our first property. I have done other STR-related courses and the most valuable part of this program is the individual coaching and accountability. I felt that Marilynn and our group was able to help with resources whenever it was needed. Marilynn is the real deal!...her financial and legal resources/framework alone are worth the investment for the course. Additionally, it was such a treat to have access to other guest experts as a bonus.
-Lindsay Lombardi & Craig Resnick
Those who invest in their education grow faster, earn more and make more mistakes.
"Real estate mistakes are expensive.....way more expensive than Marilynn's coaching program ever could be." Michael P.
Phase 1: PLAN
🌿 Module 1: Clarity Framework | Mindset + Goal setting to think like a millionaire
Framework for aligning your business to your lifestyle goals + reverse engineering how to reach your lifestyle goals with STR.
- The Why- This is your driving force. Without clarity on this, most people give up
- The Goal- This is where we stretch you out of your comfort zone
- The Mindset to take uncomfortable action
- Reverse engineer the path to your dream lifestyle
In Module 1 you will get crystal clear on your WHY, what your goals are in the short and long term, as well as the mindset you need to approach this from the right perspective. We lay out the details of the dream lifestyle you are designing for yourself, with short, mid and long term goals.
🌿 Module 2: The Roadmap formula- Map your business & market for your lifestyle
- Choosing a business model
- Acquisition Methods & Property Types
- Market Analysis, choose the right market for YOU
- STR property types & reverse engineering how to reach your lifestyle goals with STR.
Now that we have clarity on your dream lifestyle goals and what they will cost we will break down the varying hosting styles, business models, property types, acquisition methods that you will choose from that best matches and aligns with your lifestyle goals and that will move the needle fastest toward them.
🌿 Module 3: The Rental Profit Predictor
Get really good at property analysis & the ins and outs of financing & partnerships to pounce on that deal when you find it!
⭐️ This is where you get really good at analyzing a deal quickly and concisely and without emotion. This includes re-analyzing your current properties to ensure that you aren't leaving money on the table. If the numbers don't work, they don't work, and if you are going to be a Stress-Free Host, you need to make every deal count! We are aiming at maximum profit per property, so less work for more money!
Inside, I help you:
- Get your financial ducks in a row
- Become a qualified buyer
- Get acquainted with all of the various financing & acquisition methods
- Analyze your current properties to figure out any gaps in your profit.....no leaving money on the table here.
- Analyze new deals quickly and concisely to help you quickly run numbers on a property you are truly interested in
- Learn how to partner with other people where they either bring funds or sweat equity to the table.
🌿 Includes: My Proforma/ deal analysis calculator This spreadsheet will give you a one sheet to quickly know if a property is worth pursuing.
🌿 Includes: Operating / Partnership agreement sample This is a great starting point agreement if you are interested in partnerships.
🌿 FREE access to AirDNA - This will help you learn how to use this software to it's greatest potential and give you a leg up in finding that next deal!
Phase 2: PREPARE
Now that we have created a plan, it's time to lay the foundation!
🌿 Module 4: The Protection Trifecta
Built in Protections & Business foundations.
- Proprietary formula for liability / asset protections & stress free bookings at every layer of the booking process.
- How to act like a business from the start. This goes far beyond setting up an LLC and getting insurance.
- This allows you to take direct bookings stress free!
This may be the most valuable part of this mentorship because without proper protections, in place, you could lose all of your assets with one litigious guest.
The stakes are high, but this module puts the "Stress Free" in the host.
🌿 Includes: Rental Contract Templates & training ($1700 value) - A rental contract developed over 20+ years of hosting which gets regular updates which you have free lifetime access to.
TESTIMONIAL:
The Stress Free Host Program is just that, stress free! I have gained so many tools to organize my business efficiently that I now feel I can work ON my business instead of IN it every day. Marilynn is a terrific teacher, mentor and coach and she truly cares about each of her students and wants them to succeed. I have taken short term rental classes in the past, and was left with questions and felt I needed to pay more to keep getting to the answer I was seeking. I would 100% recommend this to anyone looking to start a short term rental or looking to scale a business properly. Marilynn knows her stuff, and willingly shares her breadth of knowledge. Lindsay P.
Phase 3: DESIGN & BRANDING
🌿 Module 5: The Attraction Method
2 part design course. {Inside tips from an HGTV & House Beautiful featured interior designer!)
Guest Avatar + Basics of design- Understanding how to attract your ideal guest & niche down, Creating the design plan + cohesive branding
- Part 1: Design foundations / Fundamentals- helping you figure out how to choose a design direction, understanding your guest avatar as well as some design basics on placement and measuring.
- Part 2: How to be your own designer - Create a design plan + Branding for cohesiveness - we take the initial inspiration and I teach you how to create a design plan just like a designer would. Then, we get in to how to extend that design in to the branding for your business and rental so it is all cohesive.
My design was a HUGE part of why all of my rentals outperformed my markets, but there is a key element that most STRs are missing. This module reveals the secret!
🌿 Includes: Pop Off The Page formula - Proprietary formula for a standout listing
🌿 Bonus: How to create a mood board digital course - A quick training showing you how to create a visual mood board for your design, for those who take design seriously and want to save $20,000 in design fees. (you could even start designing for other hosts after this course!)
🌿 Bonus: Design and budget worksheets that I used for my design clients.
Phase 4 - LAUNCH
🌿 Module 6: The Calgon Effect
Rental setup & team building the right way for smooth sailing in your biz
- Rental setup & team building- Far too many people wait until they are so overwhelmed with all of the tasks before they hire on help.
- Comprehensive listing setup checklists with a built in budget tracker (which includes links to many of my favorite items built in!).
- This is your chance to do an audit on your existing properties to up level your current offerings & amenities!
This module alone will save you hundreds of hours in trying to think of everything you need to buy. The work is already done for you!
🌿 Module 7: The Listing Optimizer formula -
This goes in to greater detail on my proprietary listing formatting to attract amazing guests and deflect nightmare guests.
- My proprietary listing construction
- Pricing strategies for your listing
- Photography - How to find the right photographer + how to structure your photos in your listing.
- Understanding your competition
- Guest screening / vetting
You will have a properly set up listing so Airbnb and your insurance company can support you, plus built in screening / vetting techniques to deflect those guests you don't want and attract those you do.
I have developed this formula over 20 years of hosting, have refined it as an Airbnb Ambassador for the last few years helping hundreds of new hosts, and now it's yours to duplicate!
🌿 Module 8: The Facet Formula
With so many software platforms to support hosts, one of the questions I get most is which software and tech I use and they all work together and communicate so there is less for me to do. This will free you up to work ON your business, not IN it.
- My tech stack- My choice of platforms to automate & run an STR business.
- Direct booking website platforms & flow
- Detailed pricing strategies using dynamic pricing software
🌿 Bonus: Booking Workflow Map - so you don't miss any steps in your booking workflow setup
🌿 Bonus: Booking Income Tracker spreadsheet - An editable excel spreadsheet to track revenue, profit, commissions, TOT taxes, nightly rates, lead times, booking sources, notes, etc. I have developed this over 20 years for at a glance data. This is exclusive to this mentorship.
🌿 Bonus: Guest communication tool kit - My Heart Centered approach to communicating with clarity + swipe copy for guest messages. This is the secret sauce to 100% 5 star reviews!
TESTIMONIAL:
Marilynn is a true veteran in the short term rental space. There is so much knowledge and experience packed into her course. You can tell she come from a place of love and wants to share what she know with everyone. I signed up for this course shortly after closing on our first rental. We went off to the races with a short two month goal of getting it up and running. I am almost there and don't think I could have done it without Marilynn in my corner. Totally worth it!
- Jessica F.
Phase 5 - GROW
🌿 Module 9: The Growth Accelerator
How to grow your business with longevity no matter the market conditions.
It's one thing to make a ton of money, but it's another thing to have financial intelligence and use those profits wisely.
I have grown our net worth to over $2.3m using these techniques even through multiple major economic downturns, years of my husband being out of work {y'all, TV & Film industry is unreliable} & a pandemic. We will cover things like:
- Becoming the CEO of your business vs. enslaving yourself to your business
- Managing your books & finances
- Cost segregation method
- Financial growth - making your money work for you & create more cash flow faster.
- Longevity - how to weather economic downturns and market shifts
- Diversification
ADDITIONAL BONUSES:
🌿 Program Workbooks- Editable workbooks to help you get the most out of the lessons.
🌿 Bonus Co-hosting lesson - Guest teacher Natalie Palmer, host of the podcast No Vacancy & host of the STR Event Level Up Your Listing shares her proprietary cohosting methods.
🌿 Airbnb Listing Mastery Digital course ($350 value)- A quick video course to help you optimize your listing to increase bookings, attract the right guests and provide built in protections. Your listing is your first line of defense!
🌿 Resource Library- Library of guides & worksheets
🌿 Mistakes not made? ($PRICELESS) In real estate mistakes are EXPENSIVE, I mean tens or hundreds of thousands of dollars expensive.
Inside The Stress-Free Host Course, you'll get everything you need to plan, find and launch your next short term rental so that you can stop swapping hours for dollars and start seriously scaling your income.
You have two options:
Continue to spend more time and energy trying to figure it out on your own...
Or,
Finally have a proven system for launching and/or scaling your profitable STR
so you can finally stop swapping hours for dollars and improve your income and lifestyle.
If that sounds like what you want, you're in the right place.
Ready to take the next steps?
How this works:
- Click the button below to enroll & review the contract.
- Choose your payment option and make a payment.
- Get instant access to some bonus materials.
It's time to stop planning and finally launch or optimize your short term rental.
Enroll today and say yes to the future of your dreams.
Don't wait! 😉
Let's gooooo!
xoxo,
Marilynn
11 Modules
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$ 1,997.00 USD
$ 750.00 USD ( then $750.00 USD for 2 months )
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Please keep in mind that individual results from this program solely depend on your engagement and implementation of what you learn in this program. I have poured my heart and soul in to each and every module, but your results are up to you!
By purchasing this course, you agree to the below:
While we desire quick fixes, Stress Free Host Course members commit to choose depth in your growth. I'm committed to your growth, and ask that you lean in and commit to applying what you learn inside.
#1 Commitment of honesty - You commit to growth in yourself and your business in the near future to come, and commit to joining SFHC for the full term.
#2 Commitment of time - You are investing in yourself, and carving out the time to implementing as much of what you learn in between is imperative to your success.
#3 Commitment of your head - There is no one map you can follow on auto-pilot. You commit to being coachable and excited to grow. This is still YOUR business, requiring you to get feedback but then make your own choices. You are willing to be the CEO + leader of your business.
PAYMENT
By purchasing this course, you are committing to the full cost of the course. The Recipient has the choice of either full pay or a payment plan. If the payment plan is selected, the installments will be processed on the same day of each month until 3 full payments have been made. In the case that a payment has not been made in full, the Recipient will lose access to the Program until each installment has been made by its due date.
The Recipient shall pay all costs of collection, including without limitation, credit card fees, reasonable attorney fees. In addition to any other right or remedy provided by law, if the Recipient fails to pay for the Services when due. The Provider has the option to treat such failure to pay as a material breach of this Contract, and may cancel this Contract and/or seek legal remedies.
DEFAULT. The occurrence of any of the following shall constitute a material default under this Contract:
a. The failure to make a required payment when due.
b. The insolvency or bankruptcy of either party.
c. The subjection of any of either party's property to any levy, seizure, general assignment for the benefit of creditors, application or sale for or by any creditor or government agency.
d. The failure to make available or deliver the Services in the time and manner provided for in this Contract.
REMEDIES. In addition to any and all other rights a party may have available according to law, if a party defaults by failing to substantially perform any provision, term or condition of this Contract (including without limitation the failure to make a monetary payment when due), the other party may terminate the Contract by providing written notice to the defaulting party. This notice shall describe with sufficient detail the nature of the default. The party receiving such notice shall have 30 days from the effective date of such notice to cure the default(s). Unless waived in writing by a party providing notice, the failure to cure the default(s) within such time period shall result in the automatic termination of this Contract.
FORCE MAJEURE. If performance of this Contract or any obligation under this Contract is prevented, restricted, or interfered with by causes beyond either party's reasonable control ("Force Majeure"), and if the party unable to carry out its obligations gives the other party prompt written notice of such event, then the obligations of the party invoking this provision shall be suspended to the extent necessary by such event. The term Force Majeure shall include, without limitation, acts of God, fire, explosion, vandalism, storm, illness preventing participation or other similar occurrence, orders or acts of military or civil authority, or by national emergencies, insurrections, riots, or wars, or strikes, lock-outs, work stoppages or other labor disputes, or supplier failures. The excused party shall use reasonable efforts under the circumstances to avoid or remove such causes of non-performance and shall proceed to perform with reasonable dispatch whenever such causes are removed or ceased. An act or omission shall be deemed within the reasonable control of a party if committed, omitted, or caused by such party, or its employees, officers, agents, or affiliates.
DISPUTE RESOLUTION. The parties will attempt to resolve any dispute arising out of or relating to this Agreement through friendly negotiations amongst the parties. If the matter is not resolved by negotiation within 30 days, the parties will resolve the dispute using the below Alternative Dispute Resolution (ADR) procedure.
Any controversies or disputes arising out of or relating to this Agreement will be resolved by binding arbitration under the rules of the American Arbitration Association. The arbitrator's award will be final, and judgment may be entered upon it by any court having proper jurisdiction.
ENTIRE AGREEMENT. This Contract contains the entire agreement of the parties, and there are no other promises or conditions in any other agreement whether oral or written concerning the subject matter of this Contract. This Contract supersedes any prior written or oral agreements between the parties.
SEVER-ABILITY. If any provision of this Contract will be held to be invalid or unenforceable for any reason, the remaining provisions will continue to be valid and enforceable. If a court finds that any provision of this Contract is invalid or unenforceable, but that by limiting such provision it would become valid and enforceable, then such provision will be deemed to be written, construed, and enforced as so limited.
AMENDMENT. This Contract may be modified or amended in writing by mutual agreement between the parties, if the writing is signed by the party obligated under the amendment.
GOVERNING LAW. This Contract shall be construed in accordance with the laws of the State of California.
NOTICE. Any notice or communication required or permitted under this Contract shall be sufficiently given if delivered in person or by certified mail, return receipt requested, to the address set forth in the opening paragraph or to such other address as one party may have furnished to the other in writing.
WAIVER OF CONTRACTUAL RIGHT. The failure of either party to enforce any provision of this Contract shall not be construed as a waiver or limitation of that party's right to subsequently enforce and compel strict compliance with every provision of this Contract.
ATTORNEY'S FEES TO PREVAILING PARTY. In any action arising hereunder or any separate action pertaining to the validity of this Agreement, the prevailing party shall be awarded reasonable attorney's fees and costs, both in the trial court and on appeal.
CONSTRUCTION AND INTERPRETATION. The rule requiring construction or interpretation against the drafter is waived. The document shall be deemed as if it were drafted by both parties in a mutual effort.
ASSIGNMENT. Neither party may assign or transfer this Contract without the prior written consent of the non-assigning party, which approval shall not be unreasonably withheld.
REFUND POLICY:
I believe in the value and clarity of my offer in Stress Free Host Course, and you agree to lean in and implement what you learn. Because of the immediate delivery of digital content and downloads, there is no refund for the program. If The Provider is unable to deliver missing deliverables and/or services then a fair amount will be determined to refund the recipient. The refund amount will be up to the discretion of The Provider.
Intellectual Property Rights - Our Limited License to You
This Program and all the materials available in the Program are the property of the Provider and/or our affiliates or licensors, and are protected by copyright, trademark, and other intellectual property laws. The Program is provided solely for your personal noncommercial use. You may not use the Program or the materials available in the Program in a manner that constitutes an infringement of our rights or that has not been authorized by us. More specifically, unless explicitly authorized in these Terms of Service or by the owner of the materials, you may not modify, copy, reproduce, republish, upload, post, transmit, translate, sell, create derivative works, exploit, or distribute in any manner or medium (including by email or other electronic means) any material from the Program. You may, however, download and/or print one copy of individual pages of the Program materials for your personal, non- commercial use, provided that you keep intact all copyright and other proprietary notices.
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By posting or submitting any material (including, without limitation, comments, entries, photos and videos) to us via the Program, you are representing: (i) that you are the owner of the material, or are making your posting or submission with the express consent of the owner of the material; and (ii) that you are thirteen years of age or older. In addition, when you submit or post any material, you are granting us, and anyone authorized by us, a royalty-free, perpetual, irrevocable, non-exclusive, unrestricted, worldwide license to use, copy, modify, transmit, sell, exploit, create derivative works from, distribute, and/or publicly perform or display such material, in whole or in part, in any manner or medium, now known or hereafter developed, for any purpose. The foregoing grant shall include the right to exploit any proprietary rights in such posting or submission, including, but not limited to, rights under copyright, trademark, service mark or patent laws under any relevant jurisdiction. Also, in connection with the exercise of such rights, you grant us, and anyone authorized by us, the right to identify you as the author of any of your postings or submissions by name, or screen name, as we deem appropriate.
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